We found different views and perspectives towards Bitcoin in El Salvador. From the guerrilla conversations, the workshops, and the interviews that involved three different macro-contexts, we realized the barriers and drivers towards an organic and social adoption of projects of this type.
In El Salvador, there have been two parallel processes regarding the adoption of bitcoin:
Case El Zonte – Bottom-Up Solution: a beach community that adopted Bitcoin thanks to the involvement and contribution of external donors and their knit relationship with the community.
Case Suchitoto – Top Down Solution: for legalizing Bitcoin as a national currency and a large-scale implementation – for this case, we visited Suchitoto, a small town in the mountains.
The contrast of these two strategies gives us a unique perspective for understanding the critical factors of adoption for Bitcoin and other Web3 projects. We could see significant differences in how people think and relate to the currency depending on how it has been introduced, with significant adoption and a more positive perception of Bitcoin in El Zonte than in other regions.
El Salvador is undoubtedly a fascinating country. Despite its challenges, its beautiful geography and the warmth of its people will keep the country on everyone’s lips for a long time to come.
We confirm that Web3 has a space of opportunity to rethink the concept of “development”, empowering communities, and achieving socially just and environmentally responsible futures in the Global South.